Dear Back Post:I am pleased to be writing to you to announce the launch of the Free Beer Movement where we promote one simple idea, give soccer a chance and we’ll buy you a beer.First off, I understand that in addressing this to you, “soccer fan,” you need not the chance to appreciate the beautiful game because you already do, but our movement is founded on the belief that for the sport to grow further in the United States it will take the efforts of its passionate, but intimate group of supporters to promote soccer to those not yet members of the our fan base. There are many ways to promote the game, but our medium is simple: free beer. Almost everyone likes beer and even fewer will argue with free beer.You may have heard of this idea before. Back in 2005 a soccer blogger who wrote on the site, “We Call It Soccer” began the simple idea of the Free Beer Movement and while the site is no longer with us (with his blessing and support) the idea lives on. We stand to be the home for that idea.At the Free Beer Movement website (currently hosted at http://freebeermovement.blogspot.com) we would like to become a resource center for the soccer fan intent on promoting the game to a larger group of receptive individuals; people, who up to this point have not been properly exposed to soccer in America.Your job is simple: Expose friends and/or family members to soccer through the medium of free beer. Invite the soccer skeptic(s) to a game and buy them a beer (or beers). Think of free beer as the social lubricant for the future enjoyment of soccer. Sometimes getting started is the hardest part.Either as a conduit for soccer news in the U.S. or a fan of the game we ask you to promote our idea (and thusly, our site) to your friends and followers. Organize Free Beer Movement days at your local soccer stadium (USNT, MLS, USL, WPSL, and/or otherwise), the local soccer pub for viewing parties, or simply take non-soccer fans to games on your own. It doesn’t matter how big or small your effort is; every little bit helps expand the game in the United States. The Free Beer Movement is an autonomous group where each member or supporter takes it upon him or herself to promote the game to receptive potential converts.Why? Because the success of soccer in the United States depends on a larger and more supportive network of fans that attend games, watch them on TV, and spread their love and knowledge of the game to others. With this greater support comes the financial stability for the future success of our domestic version of the world’s game.How Can I Help? If you’re a member of the U.S. soccer media (writer, blogger, forum commenter, etc) place a link or post our crest on your site for people to go to, promote the Movement, and/or talk to us; we’d love to talk at length about what we have here. Join the Free Beer Movement through any one of our platforms: leave a comment on the site, e-mail, join our Facebook group, or follow us on Twitter. Don’t forget to report back your conversion successes or any Movement feedback from your readers at our site.The site. Our site, http://freebeermovement.blogspot.com, aims to be a resource/support network for the soccer fan who wishes to participate in our brand of soccer promotion. Members and supporters of the idea that free beer can bring out potential soccer fans can report their efforts on the site and organize with other fellow Movement members on the site, Facebook group, or via Twitter. Fill out “Match Report Form” on the site and tell us of your success!Most importantly, follow the principal idea of the Movement, “Imbibo Patefacio Ianua” or “Drinks Open Doors”. Give your friends a chance to enjoy soccer buy buying them a beer and catching a game.We thank you for taking the time to read this and hope to have your support. If you have any questions, comments, or constructive criticism please do not hesitate to contact me.SincerelyDaniel Wiersema, FounderPS: I played against Aaron in high school. Great player!